Our Bodies, Their Business
A new book, "Women's Health and Corporate Marketing: Our Bodies, Their Business," examines how marketing schemes have profoundly harmed women’s health and healthcare across the world.
The interdisciplinary collection, edited by Mary Hunter and published by Routledge, includes a foreword by Our Bodies Ourselves cofounders Judy Norsigian and Kiki Zeldes.
Women’s Health and Corporate Marketing: Our Bodies, Their Business is a much-needed, updated review of the many ways that women’s health is compromised by corporate interests whose primary objective is maximizing profits. As an organization committed to protesting those instances where the health and well-being of our communities is sacrificed at the altar of the “bottom line,” Our Bodies Ourselves welcomes evidence-based critiques of marketing and sales tactics like those in this book.